Facebook catching on in the Netherlands
Facebook is catching on everywhere for some time now, but in the Netherlands Hyves is still the major player. I had a Facebook profile for some time, mostly for exploring it’s application platform. A lot of people I know have some presence over there for some time. However the last few months I see a change: people are starting to use it! People I know are starting to join groups, updating their status and uploading photos. And, very important: my sister has an account, meaning it is way past the early adoption by tech-interested men.
I believe it’s just a matter of time before Facebook will become more important than Hyves. First of all: most people past 16 have a world outside The Netherlands too. Furthermore, Facebook doesn’t look like a highschool project gone-wrong, so you can actually connect with someone above 30 without silently laughing at them. While at Hyves it really looks very very wrong if a parent or a teacher joins. So I believe Hyves will probably become for kids even more than it is now and it’s empire will sink like the previous dutch profile site that seemed unbeatable: cu2.nl. (do you even remember it?)
Tags: business, social networks
A 36 year old entrepreneur and developer. I am currently obsessed with monitoring at